Print Shop Posters
Services
hand-lettering
Illustration & Design
ANDY GREGG
CREATIVE DIRECTION
Joel Anderson
The Project
The Print Shop series was to be a collection of American Travel postcards and posters with a letterpress look. We created the designs to show off French Paper Co’s Pop Tone colors.
The Challenge
We pushed the limits of travel poster art by narrowing down our color palette to only three colors and relying on hand-lettered type to create a feel of excitement and vintage charm.
The Solution
We rendered travel poster art that combined simple, bold imagery and stylish, classic hand-lettering. Limiting our color palette to black, white, and one middle-tone color gave the poster art a vintage vibe, perfect for screen printing or letter press.
